Summary
Writer, designer, and builder with more than ten years in marketing and communications for an agency, a homebuilder, a vacation rental company, and a church, plus nearly three years in the classroom. I plan campaigns, write copy that gets people to act, design brands and print, and build accessible websites from the ground up. As a teacher and yearbook adviser, I design learning materials and lead a student staff through a 316-page book on deadline.
Experience
Journalism, Yearbook, and Intensive Reading Teacher
June 2026 to present
Manatee High School, School District of Manatee County Bradenton, Florida
- Lead the student staff producing the 316-page 2027 'Cane Echo yearbook in Walsworth Yearbook 360, from the brand guide and saved type styles to the page ladder and deadlines.
- Advise The Macohi, the student newspaper, and run the production tracker that moves each story from pitch to publication.
- Designed, wrote, and built manateehighyearbook.com: grade pages for student voices, a staff-appreciation project, a printable gift certificate, and yearbook sales promotions.
- Teach 10th-grade Intensive Reading with science of reading routines and materials I design.
Middle Grades English and Intensive Reading Teacher
August 2024 to June 2026
School District of Manatee County Bradenton, Florida
- Planned and taught English and reading intervention aligned to Florida's B.E.S.T. standards, with differentiated lessons and regular formative and summative assessment.
- Kept families informed by email, phone, and conferences, and worked with colleagues and administrators on school-wide goals.
- Before this role, substitute taught in the district from January to August 2024.
Communications Coordinator
July 2020 to August 2024
The 360 Church Sarasota, Florida
- Designed, built, and managed the church's website from the ground up.
- Wrote and carried out a communications strategy across every ministry area.
- Managed the brand, digital content, and public relations, and created the marketing campaigns for major events.
- Produced all graphic design, print materials, signage, and email marketing.
- Led internal and external communications, including social media, email outreach, and messages to staff and members.
Creative Director and Owner
June 2018 to present
Meaghan Malone / Story Joy Labs Bradenton, Florida
- Designed the logo, palette, and website for Connections in Counseling, a Sarasota counseling practice, with text that passes WCAG AA contrast.
- Researched, wrote, designed, and built The Story of English, an interactive history of the language with 77 moments across six eras.
- Designed and built Classroom Daydream, a planner app for teachers, and the Yearbook Site Kit, an eight-step builder with presets for 15 schools.
- Write, design, and sell learning materials, including the 145-page Heart of Darkness science of reading workbook.
Marketing Coordinator (Contract)
June 2018 to August 2018
Taylor Morrison Sarasota, Florida
- Managed project timelines and marketing budgets for the West Florida division.
- Coordinated print collateral, signage, and promotional materials, and proofed digital and print pieces for accuracy and brand consistency.
Marketing Coordinator (Contract)
October 2017 to June 2018
Anna Maria Vacations Anna Maria Island, Florida
- Ran social media and email marketing campaigns to bring in vacation rental bookings.
- Wrote blog posts, rental descriptions, and promotional copy, and designed graphics for digital and print.
- Photographed and edited rental properties for listings and marketing.
Social Media Strategist
May 2017 to December 2017
Conversion Interactive Agency Brentwood, Tennessee
- Built social media content strategies for agency clients, and wrote and designed their posts for Facebook, Twitter, and Instagram.
- Managed clients' online reputations and reported on analytics to shape the next round of content.
Web and Social Media Editor
March 2016 to November 2017
First Baptist Church Clarksville, Tennessee
Nonfiction Reader (Intern)
January 2016 to May 2016
Zone 3 Press, Austin Peay State University Clarksville, Tennessee
- Read nonfiction submissions for clarity, concision, quality, and fit with the journal's voice.
Assistant Photo Editor and Staff Photographer
October 2013 to December 2014
The All State, Austin Peay State University Clarksville, Tennessee
- Trained a staff of eight-plus to produce photography, cutlines, and multimedia, and managed social accounts that reached more than 2,000 followers.
- Edited photos for print and online in Photoshop and Lightroom.
Skills
- Marketing
- Campaigns, social media strategy and analytics, email marketing, event promotion, public relations
- Writing
- Web and promotional copy, case studies, how-to guides, journalism, proofing and editing
- Design
- Brand identity, color and type systems, style guides, print and signage, Photoshop, Illustrator, Lightroom, Walsworth Yearbook 360
- Web
- HTML, CSS, JavaScript, accessibility, GitHub, Netlify, forms and serverless functions, AI-assisted development with Claude Code
- Learning
- Science of reading, standards alignment, workbook and lesson design, Schoology
- Photography
- Events, people, and properties, shot and edited for print and the web
Education
- B.A., English Language and LiteratureAustin Peay State University, 2016
- Graduate study in communicationLiberty University, in progress
Certification and training
- Florida Educator CertificateEnglish, grades 6 to 12
- Illustrator Essential Training2022
Honors
- Staff Photographer of the Year
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